BRS Golf partners with Golf Genius to bring a complete competition management proposition to clubs in the UK & Ireland. The solution is fully integrated into the new World Handicapping System (WHS) and syncs with BRS Golf’s tee sheet and members booking website and app. 

The partnership brings together the core strengths of both companies: BRS Golf’s experience in Online Booking and Management, trusted by 3,500 clubs worldwide. Golf Genius’s experience in Competition Management, trusted by 9,000 customers globally, including the USGA. 

BRS Golf Scoring App

Launched in December 2020, the solution will deliver best-in-class product features, including live scoring through the new BRS Golf Scoring App. BRS Golf’s product suite now offers online booking, membership management, payment solutions, membership finance and competition and handicapping. Both companies deliver unparalleled customer support, achieving NPS scores of 75-80%. 

The integration will deliver a range of products offering clubs the right solution for their needs. Two of the products are exclusive to BRS Golf customers. Club managers will have access to best-in-class product features in one connected solution.

World Handicap System integration

It also provides an approved, seamless integration to WHS across all golf unions in the UK and Ireland. BRS Golf’s booking technology will continue to support handicapping software from current third-party providers.

Brian Smith, General Manager, BRS Golf said: “We’re delighted to be working with Golf Genius. We can now offer golf clubs in the UK & Ireland an even more comprehensive, integrated suite of products. This will enhance the member experience and help to grow the game of golf. Competition is a key part of the game we all love. And the ability to effectively manage competitions, while allowing members to input scores and view results digitally, will greatly improve the experience for golfers and golf clubs alike.

Craig Higgs, Managing Director of Golf Genius International commented: “We are excited to partner with BRS Golf and bring to the golf club industry what they have been requesting for some time. 

“In our discussions and research, we have been asked if we can partner with existing providers to improve on what is currently available in the market. Now we can, and with BRS Golf’s proven leadership in tee sheet and membership management, we are able to offer a proven solution to the market. This is another exciting development coming on the heels of our WHS supply and the launch of our Club Member App.” 

BRS Golf partners with Golf Genius: Discover more

If you are a BRS Golf customer who is interested in adding competition management software to your club and offering the BRS Golf Scoring app to your members then please contact [email protected] or call 00800 7808 8888. 

If you are interested in finding out more about Golf Genius contact the International team by sending an email to [email protected].